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How does your business calendar look? In real estate, things can become chaotic pretty quickly. A missed appointment here, a rushed client call there, and before you know it, your whole day’s gone. But here’s the truth: success in real estate isn’t about how many hours you grind. It’s about how you manage them.
If you’re in the Treasure Valley market, whether you’re new or seasoned, you’re not just an agent. You’re a business owner. And the only way to grow your business without burning out is to own your schedule before it owns you.
Here’s how:
Start with what matters most: You. Before you block anything else, start with the personal. Why? Because your “why” is your foundation. Whether it’s family time, wellness routines, or your faith, those non-negotiables go on the calendar first. If you don’t protect your personal life, your business will eventually cost you more than it’s worth.
Block the non-negotiables. Next, plug in the things that can’t move: conferences, vacations, and important events, anything that takes you out of your regular routine. These might be business-related, but they also protect your boundaries and help you plan so you’re not scrambling at the last minute.
Build your business around these five priorities. Once the personal and immovable are set, it’s time to fill in the engine of your real estate career. Focus on five core activities that drive 80% of your income:
- Lead generation – Face-to-face, phone calls, social media, open houses. However you do it, it needs to happen consistently.
- Lead follow-up – The gold is in the follow-up. If you’re not following up, you’re mostly losing some opportunity to earn.
- Practice and role play – Whether it’s scripts, objection handling, or presenting value—sharpening your skills matters.
- Negotiations and transactions – When you’re in contract, block time to move your deals forward without distractions.
- Appointments – Buyer consults, listing presentations, and showings are the result of all your prior efforts.
Put these into your calendar like appointments you can’t miss.
Review and adjust quarterly. Every quarter, make sure to revisit your calendar. What’s working? What feels heavy? Where did you drop the ball? Don’t just set your schedule and forget it; treat it like a living tool. Real estate evolves, and so should your workflow.
You don’t need a productivity app or a new planner. You need a schedule that reflects your values, your business priorities, and your personal life. That’s how you stay focused, balanced, and successful in the fast-paced Treasure Valley market.
If you’d like help mapping out your calendar or building better systems, I’d love to talk. Call me at 208-509-7868 or email me at answers@minegargamble.com today, and let’s set you up for success.
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